Privacy Policy

Geoff Capes Instructor Training respects your privacy and is committed to protecting your personal information. This privacy policy explains what information we collect, why we collect it, how we use and protect it, and the rights you have in relation to your personal data.

Who we are

Geoff Capes Instructor Training provides driving instructor training, including Approved Driving Instructor (ADI) training, Part 3 training and Standards Check support in the Greater Manchester area.

For the purposes of UK data protection law, Geoff Capes Instructor Training is the data controller responsible for the personal information described in this policy.

If you have any questions about this privacy policy or how your information is handled, please contact:

Geoff Capes Instructor Training
Email: info@geoffcapesinstructortraining.co.uk
Telephone: 0161 327 2136

What personal information we collect

Depending on how you interact with us, we may collect information including:

your name;
email address;
telephone number;
information you provide when making an enquiry;
information relating to your instructor training requirements;
information you provide when downloading a guide or subscribing to marketing communications;
correspondence between you and Geoff Capes Instructor Training;
technical information about how you use our website, such as your IP address, browser type, device information and pages visited; and
cookie and analytics information, where you have consented to the use of the relevant cookies.

We only collect information that is necessary for the purposes for which it is being used.

How we collect your information

We may collect personal information directly from you when you:

contact us by telephone or email;
complete a form on our website;
enquire about instructor training;
download one of our guides or resources;
subscribe to receive marketing communications;
become a customer or trainee; or
otherwise communicate with us.

We may also collect limited technical information when you use our website through cookies and similar technologies, subject to your cookie preferences.

How and why we use your personal information

We may use your personal information to:

Respond to enquiries
We use the information you provide to respond to questions and enquiries about our instructor training and other services.

Our lawful basis will normally be legitimate interests or taking steps at your request before entering into a contract.

Provide instructor training and related services
Where you become a trainee or customer, we use your information to administer and provide the services you have requested.

Our lawful basis is normally performance of a contract.

Manage our business and records
We may retain appropriate records for administration, accounting, taxation, legal and regulatory purposes.

Our lawful basis is legal obligation and, where applicable, our legitimate interests in managing our business effectively.

Send marketing communications
Where appropriate, we may use your contact details to send information about our services, training or resources.

Where consent is required, we will only send these communications where you have given that consent. You can unsubscribe or withdraw your consent at any time.

Improve our website
We may use analytics information to understand how visitors use our website and to help us improve its content, performance and usability.

Where analytics or similar non-essential cookies are used, they will only be activated in accordance with your cookie choices.

Our legitimate interests

Where we rely on legitimate interests, this means we have identified a genuine business reason for using your information and have considered this against your rights and interests.

These interests may include:

responding to enquiries;
providing good customer service;
managing and improving our services;
maintaining appropriate business records; and
protecting the security and integrity of our website and business.

We will not rely on legitimate interests where your rights and interests override our own.

Sharing your personal information

We do not sell your personal information.

We may share information with trusted third parties where this is necessary to operate our business or provide our services. These may include:

website hosting and IT service providers;
Mailchimp, which we use to manage email sign-ups and marketing communications;
website analytics providers;
professional advisers such as accountants or legal advisers; and
government, regulatory, law enforcement or other authorities where we are legally required to do so.

Where a third-party provider processes personal information on our behalf, we require it to handle that information securely and in accordance with applicable data protection law.

International transfers

Some of the third-party services used by our website or business may process information outside the UK. This includes services such as Mailchimp, which we use for email marketing and mailing-list management.

Where personal information is transferred outside the UK, we take appropriate steps to ensure that it receives an adequate level of protection in accordance with UK data protection law. This may include using providers located in countries recognised as providing adequate protection or using approved contractual safeguards.

How long we keep your information

We only keep personal information for as long as it is reasonably necessary for the purpose for which it was collected, including satisfying any legal, accounting or reporting requirements.

Retention periods may vary depending on the type of information and our relationship with you.

For example:

enquiry information will normally be retained only for as long as reasonably necessary to deal with and follow up the enquiry;
customer and training records may be retained for longer where required for contractual, legal, accounting or regulatory purposes; and
marketing information will be retained until you unsubscribe, withdraw your consent or we determine that it is no longer appropriate to retain it.

When information is no longer required, it will be securely deleted or anonymised.

Marketing

If you choose to sign up to receive our guide, updates or marketing communications, the information you provide may be stored and processed using Mailchimp, our email marketing platform.

Where consent is required, we will only send marketing communications where you have given that consent. You can withdraw your consent at any time by clicking the unsubscribe link included in our marketing emails or by contacting us at info@geoffcapesinstructortraining.co.uk.

Unsubscribing from marketing will not affect service-related communications that we may need to send to you as a customer or trainee.

Cookies and website analytics

Our website uses cookies and similar technologies.

Some cookies are essential for the website to function correctly. Others may help us understand how the website is being used, measure its performance or support marketing activities.

Where required, non-essential cookies will not be placed on your device unless you have given your consent through our cookie consent system.

You can change or withdraw your cookie preferences at any time using the cookie settings available on the website.

We may use third-party services such as Google Analytics to help us understand website usage. Information collected through these services is processed in accordance with your cookie choices and the relevant provider’s privacy arrangements.

Keeping your information secure

We take appropriate technical and organisational measures to protect personal information against accidental loss, unauthorised access, alteration, disclosure or misuse.

Access to personal information is restricted to those who have a legitimate business need to access it.

Your data protection rights

Depending on the circumstances, UK data protection law gives you a number of rights regarding your personal information.

These may include the right to:

request access to the personal information we hold about you;
ask us to correct inaccurate or incomplete information;
ask us to erase your personal information in certain circumstances;
ask us to restrict the way we use your information;
object to certain uses of your personal information, including direct marketing;
request the transfer of certain information to you or another organisation;
withdraw consent where we rely on consent to process your information; and
complain about the way your information has been handled.

Some of these rights only apply in particular circumstances.

You have the right to object at any time to the use of your personal information for direct marketing purposes.

To exercise any of your rights, please contact us at info@geoffcapesinstructortraining.co.uk.

Complaints

If you have concerns about how we use your personal information, please contact us first so that we have the opportunity to investigate and respond.

You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK’s independent regulator for data protection.

Further information about your rights and how to make a complaint is available from the Information Commissioner’s Office.

Links to other websites

Our website may contain links to websites operated by other organisations.

We are not responsible for the privacy practices of third-party websites. We recommend reviewing the privacy information provided by those websites before submitting personal information to them.

Changes to this privacy policy

We may update this privacy policy from time to time to reflect changes to our website, services, third-party providers or legal requirements.

The latest version will always be published on this page and the date at the top of the policy will show when it was last updated.

Contact us

If you have any questions about this privacy policy or how we use your personal information, please contact: